Designing clarity into complex products, now moving into strategy.
I'm Oyindamola, a Product Designer with 4+ years across three products spanning payments, crypto, and customer engagement, currently building the strategy side of my practice through an Executive MBA. I care about the decisions behind a screen as much as the screen itself.
Four years in, and still most curious about the "why."
I joined Apex Network in September 2022 and have spent the years since designing across its full ecosystem, Apex (crypto and payments), Basewallet (lifestyle wallet), and Zorvia (CRM and customer engagement). That range, money products on one side and customer conversations on the other, is what pulled me toward the decisions behind a product rather than just its screens: what to build, why now, and what it's worth to the business.
That pull is what led me to start an Executive MBA at Lead City University, where I also serve as class representative. I'm using the program to formalize a shift toward product strategy and management, while continuing to ship real work across three live products.
Case studies from inside Apex, Basewallet, and Zorvia.
Where I've worked.
Where I'm studying.
What I bring to a team.
Product Design
- End-to-end UX/UI
- Design systems
- Interaction design
- Mobile & web
Research & Strategy
- User research
- Information architecture
- Business case framing
- Roadmap input
Collaboration
- Cross-functional partnership
- Engineering handoff
- Stakeholder communication
- Async documentation
Tools
- Figma
- FigJam
- Notion
- ClickUp
Let's talk about your next product problem.
Open to product design and product management conversations, reach out however's easiest.